Hi, it’s ZSANETT here /ʒa.nɛt/ (alternatively Jeanette, JJ or Zsa-Zsa – all works)

I’m a strategy-focused Product Expert with a strong background in connecting leadership vision to product delivery.

My experience spans agile process leadership, end-to-end product delivery, team lead, localisation, content strategy, and growth/data-driven marketing.

Generally I like to say that I solve problems, bring everyone closer to the product and the teams to each other.
The point of contact for the organization for everything that is about the product and an ally of the product & engineering team(s). 💫

Let’s have a coffee
Get in touch via LinkedIn or kani@kanivigh.com.

 

Toolbox
Product Management | Project Management | Roadmap & Sprint Planning | Design & Tech Sprint | UX | QA | Concept Development | User Research | User Testing (qual & quant) | Workshop | Design Thinking

Sofwares I use

• Jira, Azure DevOps
• Confluence
• GitHub
• Slack
• Active Campaign
• Mixpanel
• Hotjar
• Adobe
• Figma
• Miro
• Webflow
• HTML/CSS

Softwares I used (to know): Monday, Trello, Asana, Notion, InVision, WordPress, Squarespace, Discord, Mural

Experience

Product Owner
Sept 2022 – Oct 2023 | Aiia, a Mastercard company
• Navigate and impact product direction and goals within a complex product and environment involving multiple stakeholders
• Investigate, document and define product opportunities within Open Banking
• Collaborate on product roadmap (build, refine, maintain & prioritize) with Product & Tech leads
• Analyse and combine business goals and user needs to build user stories and acceptance criteria
• Guide and define product direction with the close team
• Define and present quarterly roadmap aligned with the organisation goals in collaboration with Product & Tech leads
• Define Sprints in collaboration with Product & Tech lead
• Implementing a new product development process with the Design & Engineering teams
• Improve triaging and intake process for incoming support & customer requests in close collaboration with the Customer Success and Delivery teams
• Improve localisation processes involving multiple Product, Engineering and Legal teams
• Taking a vital role in implementing new languages to the product in collaboration with the QA & Engineering team
• Improve copywriting processes involving close Engineering team
• Collaborate and work on product copywriting incl. PR releases via GitHub
• Email copy and software maintenance & management
• Backlog maintenance

Product Owner
Jul 2021 – Aug 2022 | Platypus
• Ownership of the product roadmap (build, refine, maintain & prioritize)
• Analyse and combine business goals and user needs to build user stories and acceptance criteria
• Providing the product direction (vision & mission & main objectives) to the entire organization
• Define Sprints in collaboration with the CTO and Director of Engineering
• Implementing an agile product development process with the Director of Engineering
• Collaborate and ensure feature delivery with the engineering & QA team
• Plan and facilitate quarterly product discovery workshops with main stakeholders and leadership to define product mission & goals & break it down into main epics with the CTO
• Ownership of product documentation
• Ownership of product copywriting incl. PR releases via GitHub
• Ownership of product email marketing
• Point of contact for the product for different teams
• Define and track main product KPIs in collaboration with the Data Scientist

UX/UI Designer
Apr 2019 – Jul 2021 | Platypus
• Involvement in the entire product development
• Launching v1 and v2 of Platypus
• Responsibility of the feature development process from early iteration through UX, QA and future iterations
• Creating low/medium-fidelity wireframes and ensure early on that they are technically feasible with the engineering team
• Planning, conducting and presenting user research (both qualitative & quantitative) and insights
• Translating user pain points and needs into new features and follow them through the iteration process
• Analyse and combine business goals and user needs to build user stories and acceptance criteria
• Conduct workshop with the Product Director to define main personas
• Ownership of product UX copywriting

Digital Designer
Jan 2019 – Mar 2019 | CPHUX
• Participate in co-creation workshops & UX events
• Research & optimize website via low-fi wireframes then high-fi mockups in close collaboration with the founder & engineering team
• Event photoshoot & retouch
• Designing visual materials (digital & print)

Education
Prøve i Dansk 3
2015-2018 | Københavns Sprogcenter – Copenhagen Language Center

Digital concept development
2016-2017 | KEA – COPENHAGEN SCHOOL OF DESIGN & TECHNOLOGY
BACHELOR’S DEGREE

Multimedia design & communication
2014-2016 | KEA – COPENHAGEN SCHOOL OF DESIGN & TECHNOLOGY
AP-DEGREE

Dutch studies
2012-2014 | KRE-BTK, Budapest, Hungary

Personal
I love all “simple” things, irony and laughing about it. By simple things I mean:  “and I also have nature and art and poetry, and if that isn’t enough, what is?” – Vincent Van Gogh to Theo, London, January 1874.
When I need a break, I do yoga, swim, write, explore new places or I’m in a loop of re-binge-watching The Office, RuPaul’s Drag Race or Twin Peaks.
It’s worthwhile to mention that I (almost) won the music-quiz at a company Friday bar.